Keep more of every booking. We'll build and run your direct-booking business for you.

Airbnb takes about 15.5% of every host-only booking. Vrbo moves to a flat 12% on October 29, 2026. StayOwnerDirect sets up your own booking site, brings back your past guests, and markets your rental every month — for a flat price, never a cut of your bookings.

See what you could saveFounding-owner offer
15.5%Airbnb host-only fee (16% in Mexico)
12%Vrbo flat fee from Oct 29, 2026
~3%typical card fee on a direct booking
0%of your bookings to us — ever

What are the booking sites costing you?

Move your numbers around. This is a rough estimate, not a promise — but it shows where the money goes.

Fees used: Airbnb host-only 15.5%, Vrbo 12%, direct booking about 3% (card processing).

Assumes a direct booking costs about 3% in card processing (international cards can cost more). No booking-software subscription is needed; standard card processing fees are the only cost. If you're on Airbnb's split-fee option (about 3% to you), your real savings will be smaller.

Estimated yearly fees saved
$0

Estimate only, not a promise. Platform fees you pay today: $0

Bookings moved to direct$0
Platform fees avoided$0
Less card processing on those bookings$0
Estimated fees saved per year$0
Less StayOwnerDirect plan (12 months)$0
Net to you per year$0

Take the 2-minute fee check

How it works

You keep owning everything — your site, your guest list, your social accounts. We do the work and you approve it.

1

Free fee check

Take the 2-minute fee check online — no call needed. We look at your channels and fees and tell you honestly, in writing, whether direct booking is worth it for you.

2

We set you up

Direct booking on your existing website with free calendar tools, Airbnb/Vrbo iCal sync, secure card payments through Stripe in your name, a guest email sign-up, and a clear "why book with us" story.

3

We market it monthly

Ready-to-post social content, a monthly email to your own guests, welcome-back offers, and small ads if you want them.

4

You see the results

A plain one-page report every month: direct bookings, fees saved, and what we'll do next.

Our promises

  • No percentage of your bookings. One flat monthly price.
  • We play by the rules. We never ask you to pull guests off Airbnb or Vrbo or break their policies. We grow direct bookings from your own past guests, your website, Google, and social media.
  • You own it all. Accounts stay in your name. Leave any time and take everything with you.
  • Anywhere you rent. Beach house in Florida, cabin in the mountains, villa in Mexico — we work remotely with owners everywhere.

Simple plans

One-time setup of $750–$1,500 depending on how many properties and how much we build. Then pick a monthly plan. No booking-software subscription required; the only booking cost is standard card processing fees. Any ad spend is optional and paid by you directly.

Starter

$199/month
  • 8 social posts a month
  • 1 email to your guests a month
  • Website upkeep
  • Monthly results report
Most owners

Growth

$449/month
  • 12 social posts a month
  • 2 guest emails a month
  • Welcome-back perks & seasonal promotions
  • Past-guest win-back campaign
  • Quarterly brand refresh

Full

$799/month + ad budget
  • Everything in Growth
  • Facebook/Instagram & Google ads managed
  • Check-in every two weeks (call or email, your choice)

Prices in U.S. dollars. Month to month after the first 3 months. [Confirm final terms before launch.]

Founding-owner offer: 5 spots

We're opening StayOwnerDirect with a small group of founding owners. You get our full attention and a big discount. We get honest feedback and, if you're happy, a short testimonial.

  • Half-price setup ($375–$750)
  • Growth plan at the Starter price ($199/mo) for your first 3 months
  • Your fee-savings numbers tracked from day one
  • Cancel any time after the 3 months

Spots left: [5]

Take the 2-minute fee check

In return: a short testimonial and permission to share your (anonymized, if you like) results.

Take the 2-minute fee check

No call needed. Tell us about your rental and we'll email you a written fee check within one business day.

Or email hello@stayownerdirect.com.